This Privacy Policy explains how SpotlightLocal ("we", "us", "our") collects, holds, uses and discloses personal information. We are committed to protecting your privacy in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).
1. Who we are
SpotlightLocal is an Australian business providing Google Maps visibility services to local businesses. Our contact details are:
- Email: info@spotlightlocal.com.au
- Phone: +61 411 736 484
- Website: spotlightlocal.com.au
2. What personal information we collect
We collect personal information you provide directly to us, including:
- Name and business name
- Email address
- Phone number
- Business location and service area details
- Target keywords and business category information
We may also collect technical information when you visit our website, including IP address, browser type, referring URL, and pages visited, through standard server logs and analytics tools.
3. How we collect personal information
We collect personal information:
- When you submit an enquiry or sign-up form on our website
- When you contact us by phone or email
- When you enter into a service agreement with us
- Through website analytics (collected automatically)
Where practicable, we collect personal information directly from you. We will not collect information by unlawful or unfair means.
4. Why we collect and use personal information
We use your personal information to:
- Provide you with a free ranking audit and trial
- Deliver and manage our Google Maps visibility services
- Communicate with you about your account, results and billing
- Respond to enquiries and customer support requests
- Improve our website and services
- Send service-related communications (not unsolicited marketing)
- Meet our legal and compliance obligations
5. Marketing communications
We may send you relevant information about our services if you have consented or if we have a reasonable expectation you would want to receive it (e.g., as an existing client). You can opt out of marketing communications at any time by contacting us at info@spotlightlocal.com.au or clicking the unsubscribe link in any email.
6. Disclosure of personal information
We do not sell, rent or trade your personal information to third parties.
We may disclose your information to:
- Service providers: Third-party providers who assist us in delivering our services (e.g., email platforms, CRM software, analytics tools), who are required to handle your data in accordance with this policy and applicable law
- Professional advisers: Lawyers, accountants and auditors, where required
- Authorities: Government or regulatory bodies where required or authorised by law
Where we disclose information to overseas recipients (e.g., cloud-based service providers), we take reasonable steps to ensure those recipients handle your information in a manner consistent with the Australian Privacy Principles.
7. Data security
We take reasonable steps to protect the personal information we hold from misuse, interference and loss, and from unauthorised access, modification or disclosure. These steps include password protection, secure access controls, and using reputable third-party platforms with appropriate security certifications.
If we no longer need your personal information and there is no legal obligation to retain it, we will take reasonable steps to destroy or de-identify it.
8. Accessing and correcting your information
Under the Australian Privacy Principles, you have the right to:
- Request access to the personal information we hold about you
- Request correction of inaccurate, outdated or incomplete information
To make a request, contact us at info@spotlightlocal.com.au. We will respond within 30 days. In some limited circumstances we may decline access, in which case we will explain why in writing.
We do not charge a fee for requests to access your information.
9. Cookies and analytics
Our website may use cookies and similar tracking technologies to improve your browsing experience and analyse site traffic. You can disable cookies in your browser settings, though this may affect the functionality of some parts of the site.
We may use third-party analytics tools (such as Google Analytics) to understand how visitors use our website. These services may collect anonymised data about your visit. Please refer to Google's Privacy Policy for information on how they handle that data.
10. Links to third-party websites
Our website may contain links to external sites. We are not responsible for the privacy practices or content of those sites. We encourage you to review the privacy policies of any third-party websites you visit.
11. Complaints
If you believe we have breached the Australian Privacy Principles or have a concern about how we have handled your personal information, please contact us at:
- Email: info@spotlightlocal.com.au
- Phone: +61 411 736 484
We will respond to your complaint within 30 days and work to resolve it fairly. If you are not satisfied with our response, you may contact the Office of the Australian Information Commissioner (OAIC) at oaic.gov.au.
12. Changes to this policy
We may update this Privacy Policy from time to time. The current version will always be available on our website, with the date of last update noted at the top of this page. We encourage you to review this policy periodically.
13. Contact us
For any questions about this Privacy Policy or how we handle your personal information, contact us at info@spotlightlocal.com.au or call +61 411 736 484.